It is through the small things we do that we learn, not the big things

Monday, November 16, 2009

Environment, who should take care ?

The environment, a topical issue, a reality that must be taken in hand now. Who should deal with it ? The answer is simple, everyone, but what shall we think of the behavior of world leaders with conflicting discussion that delay significantly agreements and concrete actions, which should help the planet to catch his breath.

The economic crisis has severely shaken the whole green initiatives resulting as the main priority of nations is now almost exclusively on the economy, employment and health. So even if the environment is considered a major issue for the entire planet, it has considerably lost its momemtum, because the financial benefits to act in harmony with the environment in the longer term, therefore, these initiatives do not meet the requirements to meet urgent economic needs, following the collapse of the global economy.

In fact, initiatives and business projects that are environmentally friendly or resolve an environmental problem are the real culprits of the momentum of the environmental movement. The community has always been the more powerful leverage do force national leaders to act no matter the field. As soon as the community begins to move and act toward a specific goal, governments have no choice but to get involved, otherwise they will be caught in a non stop media storm.

Whether you're a small businessman, a citizen, a large company or a mega company, everybody should act. Do not wait until governments, our lives are in danger, our lifestyle, our quality of life and even our safety is at stake. When nature is unleashed, it is merciless, it is extremely violent and is of a magnitude that usually exceeds our imagination.

I do not want to be alarmist, the alarm has already sounded, I just want to tell you that this is not the time to ask if it's time. We must act now and make important decisions about your lifestyle associated with the environment. If your life habits affect the environment, you must change, you must shake the cage of those who can help you to change and must respond effectively to this daily threat daily, the new reality of this century .

Consider some simple examples. The packaging, buy products that have almost no packaging. For products that are exaggerated or unnecessary packaging, take 5 minutes and let them know by writing to the company that you will never be a customer if they don't want to act as responsible corporate towards the environment and security of mankind. If you can not dispose of your waste in a city that does not bother to make the recovery at all levels, let them know what you want and you will see that if everyone put it, the elected will have no choice but to act.

Contractors should act now and create working groups with their employees and have a green project that can always act as a responsible company. People like to be part of projects that deliver results and is beneficial to the community, it is characteristic of the man wanting to help his community if he is given the means.

Do not look for of magic solutions to reduce your carbon footprint. Do some research online and you will find tons of little tricks, associations and recipes that help you take action NOW. Whatever the size of your actions, act now and do not underestimate the mass effect is really the recipe for the most powerful results quickly.